The box includes a printed 'Snapcode', inviting recipients to scan and unlock Snapchat's exclusive marker technology.

Short-form content has taken over the digital world. From TikTok to Instagram Reels, people are consuming bite-sized videos ...

The partnership blends timeless traditions with modern day technology to create immersive IftAR gift boxes for Snap’s ...

Meta recently introduced its new augmented reality glasses with sensor technology that opens up new possibilities for research and development in AR applications.

As a rule of thumb related to the degree of immersion, virtual reality (VR) replaces the real world, while augmented reality ...

XREAL is back with its latest pair of AR glasses, the XREAL One, featuring IPD adjustments, Bose sound, and 5000 nits of ...

The Spectacles’ new AR keyboard features a “full and numeric layout” and takes advantage of refinements that Snap has made to ...

Why Snap, Unity, Xreal, and Texas A&M University are among Fast Company’s Most Innovative Companies in augmented and virtual ...

In a fast-paced world where technology is taking the sway of putting the shopping experience under quite a bit of evolution, ...

Despite the popularity of augmented reality, AR wearable technologies haven't gained traction due to the weight and bulk associated with batteries and electronic components, and the suboptimal ...

Snap, the company behind the Snapchat social network, has been quietly working on AR glasses for the last several months, and ...

The world of sports betting is constantly evolving, and virtual reality (VR) and augmented reality (AR) are poised to ...