FIRST-OF-ITS-KIND “EA SPORTS MADDEN NFL CAST” TO STREAM LIVE EXCLUSIVELY ON PEACOCK FOR TEXANS-CHIEFS MATCHUP ON SATURDAY, DEC. 21, AT 1 P.M. ET
EA SPORTS Madden NFL Reimagines Live Football with Immersive, Data-Driven Alternate Broadcast Blending Video Game and Live ...
NBC Sports is Latest to Test NFL ‘Alt-Casts' With EA Sports Madden Game on Peacock
Can NBC make an NFL broadcast as dynamic and interactive as a videogame? The Comcast-backed media company will soon try. NBC ...
Texans' game vs. Chiefs will include 'EA Sports Madden NFL Cast' alternate stream on Peacock
The Houston Texans' next nationally televised game will come with an intriguing viewing alternative. NBC announced Thursday ...
EA Sports VP Talks Madden Ratings, Annual Pressure and Late Coach's Legacy
On Thanksgiving, the NFL remembers the late John Madden. Newsweek spoke with one of the men behind the iconic "Madden" ...
‘Madden’ Is a Sports Gaming Dynasty, But It Almost Wasn’t
He was in the weeds in the meetings, walking the programmers through how to make it as authentic as possible.” Despite being ...
Peacock will stream Madden NFL Cast between Texans and Chiefs on Dec. 21
NBC Sports and Peacock will present an alternate broadcast featuring elements of the EA Sports Madden 25 video game during a ...
NBC Sports Plans Alternate NFL Broadcast Based on ‘Madden’ Video Game Franchise
The Dec. 21 matchup between the Kansas City Chiefs and Houston Texans will see an altcast on Peacock based on the wildly ...