Branding experts have mixed reviews on Jaguar's new identity but agree it's a radical change.Jaguar's rebranding campaign has ...
Ahead of the official reveal at Miami Art Week, snaps of the brand's Design Vision Concept have surfaced in all their ...
Jaguar’s transformation started with the reveal of its new brand identity featuring an all-new logo – Jaguar calls it a ...
There was something telling in the latest example of ­idiotic and woke corporate virtue signaling that came courtesy of ...
The 102-year-old company has recently announced a major rebranding, possibly its biggest ever, as it tries to reinvent itself ...
There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...
It could have restored the splendour of the leaping cat to the bonnet. It could have tried to summon up the elegantly sensual ...
The Top Gear and Grand Tour host’s initial reaction to the advert back in November was to say, “I’m largely ambivalent about ...