Basketball great LeBron James has become the first professional male athlete to have his likeness depicted in a Ken doll.

LeBron James is being honored with a series of firsts off the court that include a new title. Mattel has made the basketball star its first Kenbassador, a position that comes with his own doll. James is the first professional male athlete to be so honored.

Barbie teamed up with the Los Angeles Lakers star and his LeBron James Family Foundation for Mattel's new campaign to create a doll of James. He is the first doll announced for the "Kenbassador" series from the brand, which looks to honor men "who inspire and contribute to a better world for all."

LeBron James, one of the most iconic figures in modern sports, has made history once again - this time in the toy aisle. Mattel has announced the release of a new Barbie in Mr James' likeness, making him the first professional male athlete to be honoured as a Ken doll.

Move over Ken, LeBron James is the first male athlete to be part of the new “Kenbassador” line of "Barbie" dolls. James said partnering with Barbie was an opportunity to recognize the powerful impact of role models who instill confidence,

Watch out, Ken. LeBron James is moving into the Barbie universe as Mattel prepares to launch a new doll in the likeness of the NBA great.

NBA star LeBron James is getting his very own Ken doll, Mattel announced Wednesday. The iconic toy brand confirmed to "Good Morning America" that James' Ken doll is the first in its 65-year history that celebrates "legendary male role models across the world.

Lebron James gets a Barbie & more hot topics!

There’s no shortage of celebrities who have gotten the Barbie treatment, from Mariah Carey to David Bowie and so many more. But in a move that unites the worlds of basketball and doll collecting, Mattel has unveiled a special-edition LeBron James Barbie — officially the brand’s first-ever pro athlete Ken.