MSNBC is rebranding to MS NOW, but Microsoft’s influence lingers. A look at the history of Microsoft’s role, and how the “MS” ...

One brand strategist, Oliver Errichiello, who has advised more than 200 companies, called the rebrand “a big failure.” He ...

As the cable news channel MSNBC splits up with NBC News, it is also dropping the NBC from its name. Later this year, the ...

Television’s MSNBC news network is changing its name to My Source News Opinion World, or MS NOW for short, as part of its ...

When MSNBC spins off from NBCUniversal (NBCU) by the end of its year to become an independent company, it will have a new ...

MSNBC will soon have a new name and look. The network announced it will rebrand as MS NOW - short for "My Source News Opinion ...

MSNBC will rebrand as MS Now later this year as Comcast separates the network from NBC News, marking a push for independence ...

The 24-hour cable news network announced on Monday that it is taking on a new name in the wake of its spinoff from ...

Cable news channel MSNBC will rebrand as My Source News Opinion World, or MS NOW, according to internal memos seen by Reuters ...

MSNBC is dropping the “NBC” from its name as it splits from NBC News. • The cable network will rebrand later this year as MS ...

MSNBC will become MS NOW as part of its separation from NBC News and transition under Comcast’s new Versant company.

The rebranding — which stands for My Source for News, Opinion, and the World — comes as Comcast spins off several of its ...