GOP Rep. Byron Donalds (Fla.) called it a “ woke rebrand .” Donald Trump Jr. shared a post from the “Woke War Room” account that appeared to link the logo to the Cracker Barrel CEO’s “DEI regime.” And a Christian college wrote that the rebrand had the “same energy” as a defaced George Washington statue.

MSNBC hosts Jonathan Capehart and Eugene Daniels had a field day roasting MAGA “snowflakes” for their outrage over Cracker Barrel’s rebrand. On Saturday’s broadcast of The Weekend, the hosts delved into why changing the popular Southern restaurant’s logo has caused such an uproar,