USC women's basketball player JuJu Watkins is signing a name, image and likeness (NIL) deal with State Farm Insurance.

Insurance company State Farm is increasing its investment in women's sports with deals with JuJu Watkins and the Unrivaled ...

Expect to see USC star JuJu Watkins spending a lot more time with Jake from State Farm. The sophomore guard signed an NIL ...

The USC women's basketball star becomes the second college athlete to partner with the insurance firm after Caitlin Clark.

From NBC and Peacock targeting her games to a slew of NIL partnerships, the basketball star’s team has carefully positioned ...

USC star JuJu Watkins is the latest addition to State Farm's women's basketball roster, with the college superstar joining ...

As part of her NIL deal, JuJu Watkins is expected to appear in State Farm commercials, social media promotions and other ...

USC G JuJu Watkins continues to expand her sponsorship portfolio, with State Farm adding her to a large stable of women’s ...

Caitlin Clark is making herself available to the next generation of women’s basketball stars. Juju Watkins has already caught ...

USC basketball star JuJu Watkins, the star of the documentary series “On The Rise,” has formed a close relationship with WNBA ...

For USC basketball star JuJu Watkins, family and community serve as constants within the chaos. Episode two of "On the Rise: ...

USC Trojans star JuJu Watkins has followed in Caitlin Clark 's footsteps, becoming State Farm's second NIL signing since partnering with the former Iowa Hawkeyes guard in 2023.