Now, the Bay Area Host Committee, the local nonprofit hosting the games, is doubling down.

Super Bowl week in the Bay Area next year will get a musical jump-start with a headlining concert by country superstar Chris Stapleton and special guest Sierra Ferrell.

Country music star Chris Stapleton is coming to perform in San Francisco leading up to Super Bowl LX this February.

The show launches the Bay Area Host Committee's new Super Bowl LX concert series, supporting local anti-poverty efforts through Tipping Point Community.

On "49ers Talk," Matt Maiocco and Jennifer Lee Chan discuss San Francisco's dominant 20-10 win over the Atlanta Falcons on Sunday at Levi's Stadium.49ers Talk: Scrappy win vs. Falcons reminiscent of 2

Bad Bunny, a Puerto Rican artist who's become one of the most-streamed musicians worldwide, was recently selected for the Super Bowl 60 halftime show at Santa Clara's Levi's Stadium in February. But last week,