John Mueller of Google was asked if Google Search understand the difference between B2B and B2C web sites? John responded that no, not really, he said "we don't have a direct understanding of the ...

Many B2B websites are stuck in the past, functioning an online brochure rather than a member of the business development team—engaging prospects throughout the sales cycle. Though the sales cycles ...

But we do have something in common when it comes to websites: we both want the user to have a great experience. Business 2 Community suggests that B2B websites need to take some pointers from their ...