BMW faced a wave of criticism in 2022 when heated seats were offered as part of its ConnectedDrive functions-on-demand program in markets like the United Kingdom, ...
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BMW kills heated seat subscriptions but doubles down on software services
BMW ended heated seat subscriptions after customer backlash but continues software services, revealing where car subscription boundaries lie.
Now even connected cars are embracing the subscription model. BMW drivers in a few countries will have to pay $18 per month for heated seats, reported The Verge. Front-seat heating is one of many ...
20 January 2004BMW Online service available with 5, 6 and 7 Series carsBMW Group today announced the launch of its innovative BMW ConnectedDrive concept in the Middle East, enabling customers, for the ...
Drivers with BMW Online or BMW Live can now access the Qype app through the car’s iDrive operating system, allowing them to access user-generated reviews of restaurants, hotels, shops and services ...
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