The Balmain Unicorn—with that name, you don’t even need to see Olivier Rousteing’s latest sneaker to know it’s rare and unique. But once you do catch a glimpse of this Unicorn, you’ll have to admit it ...

To become a Vogue Business Member and receive the Technology Edit newsletter, click here. In June of last year, Balmain unveiled its latest “it” sneaker: the Unicorn. With a moulded, aerodynamic ...

Pushing fashion and footwear innovation further, Balmain has teamed up with Space Runners to craft a limited-edition capsule of its popular Unicorn sneakers in both the physical and digital worlds. In ...

Sneakers keep getting weirder, as evidenced by Adidas Yeezy, Converse, and now Balmain. The luxury label has introduced its Unicorn sneaker, a shoe built with what it calls “sculptural flair and ...