BOSTON Gillette, which is part of the Procter & Gamble company, has launched a new Fusion advertising campaign that reinforces the value message for consumers. The cornerstone of the campaign is the ...

Procter & Gamble's Gillette shaving brand is launching a new ad campaign for its Fusion brand to remind consumers that they can get the blades for as low as $1 per week, based on average national ...

Gillette recently unveiled the Fusion Gamer and Fusion Power Gamer, two new variations of its men’s razor. The canny Web site, television ads, and packaging were put together specifically to appeal to ...