Razors featuring blade cartridges that pivot up and down on a vertical axis have been standard fare since Gillette invented the category in 1977 with the launch of its Atra men’s razor. Now, many, ...
Gillette has pioneered shaving innovation for more than 100 years and FlexBall Technology is just the latest example, joining Gillette Body, the brand’s first razor built for the terrain of a man’s ...
Gillette’s newest razor doesn’t come with an extra blade or better handle. Instead, the $200 razor heats up to give men the “pleasure of a hot towel shave.” But for Gillette, which is owned by ...
Yesterday's launch of the high-end Fusion ProGlide razor is a key part of Procter & Gamble's plan to turn Gillette into a brand that offers a portfolio of men's grooming products, including facial ...
Gillette further advances idea that a man’s grooming tools should be as unique as he is because “One Size” does not fit all BOSTON--(BUSINESS WIRE)--Gillette today pilots a new concept designed to ...
(Boston-AP) Jan. 16, 2004 - Gillette is raising the ante in the shaving game. The company has rolled out a new high-tech, premium razor. The souped-up version of its Mach-3-Turbo has a battery-powered ...
BOSTON, May 2, 2019 /PRNewswire/ -- Today, Gillette (NYSE: PG) announces the release of its first-to-market Heated Razor by GilletteLabs. This high-tech device delivers a sustained heat sensation via ...
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