Gillette further advances idea that a man’s grooming tools should be as unique as he is because “One Size” does not fit all BOSTON--(BUSINESS WIRE)--Gillette today pilots a new concept designed to ...

Procter & Gamble unveiled an initiative that enables consumers to personalize and 3D print razor handles made by the Gillette division, a move that could boost brand appeal among millennial men.

BOSTON--(BUSINESS WIRE)--Gillette (NYSE:PG), in partnership with international recycling leader TerraCycle, announced for the first-time in the United States that all brands of disposable razors, ...

Every time Dennis publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to receive emails from ...

FRANKLY, WHEN IT comes to cartridge razors, innovation is lacking. Apart from changing the number of blades and a few tweaks here and there (like lubrication strips), most are pretty similar, and you ...

BOSTON — Over the next year, Gillette Co. looks to make a lot of noise as it spends $300 million to market its new Mach3 razor to the world — the ad campaign for the triple-bladed razor that has just ...

Every couple of years, Gillette reveals the latest breakthrough in shaving technology. That has often involved adding more blades to its razors. More blades must equal a better shave, right?! One, two ...

Gillette just pulled back the curtain on its latest innovation, and guess what: It’s not more blades. It’s actually a new type of handle that swivels, inspired by men making funny faces when they ...

In every aspect but one, my morning last Thursday was pretty standard. I woke up, made coffee with my boyfriend, figured out what I was going to wear and got in the shower. But when I shaved — a task ...

The price of razor blade cartridges has surged by as much as 99 per cent in just three years – driving many men to adopt designer stubble. The cartridges cost less than 10p to make, but shoppers are ...