All products featured on Allure are independently selected by Allure editors. However, when you buy something through our retail links, Condé Nast may earn an affiliate commission. Alicia Silverstone ...

The reality alum said that she pierced her belly button with a safety pin when she was in the eighth grade, and her mom found ...

Rubbing castor oil in the belly button is not new, but it has gotten a lot of buzz on social media for its supposed benefits. Proponents of the practice, also known as navel pulling, claim that it can ...