Main Post Partners, a leading private equity investment firm with experience partnering with high-growth enthusiast brands, ...

Main Post Partners has sold Kuiu, a Dixon, California-based technical hunting apparel and gear brand, to an investor group. No financial terms were disclosed. Main Post first invested in Kuiu in ...

Kuiu camouflage was created by Sitka’s founder. Its larger patterns were designed to break up the human form at longer distances. Kuiu’s newest camo offering is Valo, which may be the company’s most ...

Weather you’re hunting ducks or a late season whitetail, you can save on the clothing you need to stay comfortable. These are ...

Scott Einsmann is Outdoor Life’s gear editor. He oversees the gear team’s editors and writers who are subject matter experts ...

Jason Hairston’s professional career began in the NFL. But today, as the founder of hunting brand Kuiu, his name is more widely recognized among outdoorsmen. That wasn’t exactly his plan. Hairston ...

As I loaded the truck in the pre-dawn darkness, I felt the all-too-familiar tapping of rain on the brim of my hat. The rain intensified, and I felt it soaking through my shirt and onto my shoulders.

Former 49ers linebacker Jason Hairston, 47, died on Wednesday. It was later revealed that Hairston took his own life. “We are shocked and saddened to announce the tragic passing of KUIU founder Jason ...

Dixon, CA-based KUIU is a popular direct-to-consumer outdoor apparel company for the hunting niche. Last year, the firm did $50 million in sales. Its CEO, Jason Hairston, has an unusual background. A ...