Nike's premium pricing stems from strong brand reputation, significant investment in R&D for innovative footwear technologies ...

If Elliott Hill is able to learn from the mistakes of his predecessor, the stepping down of John Donahoe as CEO of Nike could ...

In the process, Watkins left her own mark in the history books by becoming the freshman the all-time leading scorer in ...

Nike is releasing Deion "Coach Prime" Sanders' Nike Air DT Max in the colors of the Atlanta Falcons, the team he played for ...

USC sophomore guard JuJu Watkins signed a multiyear extension with Nike that will give her one of the most lucrative shoe ...

Nike’s struggles have opened the door for Adidas to gain market share with its Samba and Gazelle sneakers, though the trend ...

That backlash intensified after Clark was named WNBA Rookie of the Year by the Associated Press and reached a fever pitch ...

Technology is enabling increasingly fast times but how fair is it when it impacts marathon runners so differently?

If you're looking for a combination of comfort and style in running shoes from a top sports brand, nothing beats Nike's ...

Women's college basketball star JuJu Watkins extends her deal with the sportswear brand Nike, having first signed in 2022.

Another marathon record has been broken wearing the latest super shoe. On Saturday, Ruth Chepngetich broke the women’s world ...

Ruth Chepngetich rewrote the record books at the Chicago Marathon on Sunday, running a staggering 2:09:56 while wearing the ...