Yarn. When used traditionally, yarn creates a mundane garment null of shape or function. But when technology is infused with yarn’s properties, garments take shape, mold and develop specific functions ...

Nike unveiled its new line of uniforms and technology for Team USA's basketball team at the 2016 Olympics in Rio de Janeiro on Thursday. As players and sports have changed, Nike has shifted for a much ...

NEW YORK — Nike got scorched by the first social media brush fire of the 2024 Paris Olympics, and Olympians past and present are coming to the apparel giant’s defense. Nike introduced its Olympic ...

Nike released the home uniforms the U.S. women's national team will be wearing during this summer's World Cup. The reaction has been outrage due to the fact that the uniform does not represent the ...

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In 1988, Charles Benson Jr. formed an AAU basketball team in Newport, Tenn., simply because there were no other options for his son. He had no idea that in a few years it would emerge as one of the ...

I wonder if Nike will be marketing Colin Kaepernick socks? You know, the ones he wore two years ago — the socks that depicted police officers as pigs? Nike loves to embrace counterculture, but I ...