Nike shed 4 points year-over-year, down from 61 percent of teens choosing the brand as their top show pick in fall 2023.

Women's college basketball star JuJu Watkins extends her deal with the sportswear brand Nike, having first signed in 2022.

Founded in 2012 and designed by Jasmin Larian Hekmat, Cult Gaia took the internet by storm with its Insta-famous Ark Bag, ...

Nike already has a stacked group of men’s talent, including LeBron James, Jayson Tatum, and Kevin Durant. However, it is ...

USC guard JuJu Watkins is already one of the biggest stars in women's basketball as she enters her sophomore season, and she ...

In the process, Watkins left her own mark in the history books by becoming the freshman the all-time leading scorer in ...

After a months-long consumer flight from new sneakers and new clothing, Nike Inc. is bringing in a new chief executive.

JuJu Watkins agreed to a multiyear contract extension with Nike that will give the USC star one of women's basketball's ...

A season ago, Watkins became the all-time leading scorer among freshmen in D1 Women's basketball history, scoring 920 points ...

The WNBA has officially announced that Indiana Fever rookie Caitlin Clark is taking home the Rookie of the Year award.

JuJu Watkins has agreed to a multiyear contract extension with Nike that will give the Southern California star one of ...

USC Trojans women’s basketball commit JuJu Watkins has signed a multi-year contract extension with Nike that will also provide her with one of the richest shoe ...