DETROIT -- General Motors is looking to take its zero emissions strategy offshore ... literally. GM said Monday it has acquired a 25% ownership stake by investing $150 million into Pure Watercraft, ...

Few things are more frustrating than gathering the kids in your boat and heading to the lake--only to find that your boat will not start. Outboard motors, while often dependable given relative ...

A hopeful entrant in the emerging market of electric watercraft is out of action and being sold for parts. Pure Watercraft was founded in 2011 with the intention of replacing gas-based outboard motors ...

Yamaha may be the largest, most well-known manufacturer of outboard motors in Japan, but Tohatsu Corporation beat it to market by a couple years back in the mid-20th century to become the country's ...