Apparel retailer Pacific Sunwear of California Inc. is building awareness for its mobile site by offering consumers a discount when they shop for products via their mobile device. PacSun is promoting ...

Pacsun wants to carve out a bigger stake in the metaverse, and is turning to one of the earliest examples of a virtual influencer to do so. Miquela, which went live on Instagram in 2016, has ...

Kendall and Kylie, meet Luka and Lottie. Pacific Sunwear of California Inc. is sliding down the alphabet for the next duo that it hopes will boost its profile and generate sales in a big ...

Pacsun has launched a new advertising campaign, titled “Better in Baggy”. Pacsun’s new ad highlights its fall lineup featuring its popular loose, wide-leg jeans and includes a range of new items from ...