Gov. Gretchen Whitmer on Oct. 7 signed the new fiscal year’s spending plan through September 2026 that includes a 46.6% cut ...

Worth billions to the state each year, tourism is Michigan's third-largest industry after autos/manufacturing and agriculture ...

LANSING (AP) -- Those television ads promoting Michigan's lakes and summer shorelines may never run for the upcoming tourist season if lawmakers don't act soon, Michigan Economic Development Corp. CEO ...

MICHIGAN — 2025 is the year of "slow travel" and this time of year, travelers can make an "un-resolution" to enjoy vacation in a more meaningful way. Pure Michigan is here for it all, because no ...

What does Pure Michigan smell like to you? If you’re in the market for a new seasonal fragrance, look no further — Pure Michigan, the state’s advertising agency, has released a new scent that was ...

GRAND RAPIDS, Mich. (WOOD) — Tourism group Pure Michigan has collaborated with a Michigan perfume shop to create FRESH, a fragrance inspired by Michigan summers. The scent, which is available for $32 ...

LANSING, Mich. — There is a brand new fragrance perfect for Michiganders that aims to put a Great Lakes vacation in a bottle. Pure Michigan — a tourism and promotion arm of Michigan Economic ...

Is the iconic Tunnel of Trees ablaze with color yet? How about our favorite Up North spots like Traverse City and Gaylord - and what about fall colors in our wild and beautiful Upper Peninsula? To ...