Salesforce officials are confident about their marketing technology. "The thing that distinguishes us most is that we're Salesforce," said Adam Blitzer, senior vice president and general manager for ...

Salesforce this week announced new Marketing Cloud features designed to help companies build deeper relationships with their customers. Following on the heels of Service Cloud updates, the ...

New Intelligent Engagement Studio and Sales Cloud Engage will deliver sophisticated adaptive lead nurturing, visualised campaign testing and cutting edge mobile marketing tools Leading brands such as ...

Flow enables companies to build workflows on the Salesforce Platform that automate across Slack, MuleSoft, and Tableau, connecting systems and business processes on one CRM platform Customers like ...

There are of course a range of great options to choose from when it comes to document management tools. Box, Dropbox, and Microsoft SharePoint are some of the biggest players out there right now and ...

The drumbeat of pre-Dreamforce announcements from Salesforce continues today with a trio of workflow automation tools. There's a new MuleSoft RPA offering, due to ship next year, based on the recent ...