The SMX League TM appoints ALT Sports Data, Inc., the San Diego-based leader in trading and consumer data for action, alternative and emerging sports, as the official data distribution partner to ...

ALT Sports Data gathers data on niche sports so sportsbooks can create bets. The company, which works with leagues like Formula 1, just raised $5 million in seed funding. Its CMO broke down the ...

Genius Sports Limited (NYSE:GENI) announced on Monday that the company expanded its long-term partnership with Hard Rock Bet Sportsbook to power the platform with its market-leading official data, ...

Cris Collinsworth and his partners have sold PFF's data and analytics platforms in a deal worth at least $100 million, ...

Being a die-hard Houston sports fan has become ingrained in the city’s culture, with each person knowing the ins and outs of their respective team. In fact, this is to the point that a truly loyal fan ...

Strategic Partnership to Deliver Innovative Golf Betting Products in the U.S. Market PHILADELPHIA--(BUSINESS WIRE)--SportsContentCo LLC (SCC), a leading provider of sports content and data solutions, ...

On this week’s Sports Media Podcast, SportRadar VP Brian Josephs breaks down how the company became MLB’s exclusive official data provider, powering everything from ultra‑low‑latency live data to ...

TOKYO and BASINGSTOKE, U.K.—Sony has acquired KinaTrax, a provider of markerless motion-capture technology for sports that collects in-game biomechanical performance data on athletes. Financial terms ...

Sports data and technology company Genius Sports has acquired fan data firm Sports Innovation Lab, the two sides announced on Thursday, building on Genius’ 2024 launch of an omnichannel marketing ...

Over the last year, millions of picks from people across America told the story of the most popular athletes in every state. Across the country, users backed MVPs, breakout stars, and hometown heroes ...