This summer, there are several swimwear brands that have caught the attention of fashion enthusiasts who love the beach. From bold prints and vibrant colors to innovative designs and sustainable ...

As lifestyles blur and schedules stretch, fashion is responding with smarter, hybrid designs. In 2026, activewear, swimwear ...

Alex Esmonde, Buffalo native and founder of swimwear brand Swym, is showcasing her newest collection at the inaugural Fig Fashion Show. The spark of inspiration to begin Swym started when Alex ...

Models Will Strut Down the Runway and Pull a Piece of Fabric Bottom Off to Show How the Designer will Solve Diaper Butt Crisis In the world of swimwear fashion, innovation is the driving force that ...

Summer is a-coming (I promise!) and that means time to think about buying yourself some new swimwear for 2025 - especially if you're thinking of jetting off soon or the upcoming Easter break. As ...