In finding one, they didn’t just return a missing piece of the brand’s identity, they also found inspiration for the entire line of 10 new Balenciaga fine fragrances, out now. Courtesy of Balenciaga.

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." While we often think of musk as one's natural scent—primal, no?—the meaning has transformed, at least in ...

TikTok in particular is a treasure trove of olfactory discoveries. A viral social media endorsement can turn a perfume into a hot-ticket item overnight. Think Maison Francis Kurkdjian Baccarat Rouge ...

Chanel N°5 Eau De Parfum would be an attractive addition to any dressing table. Exuding the very essence of femininity, it gained popularity because of its floral aldehydic fragrance, with notes of ...

For 15 years, Balenciaga archivists were on the hunt for a forgotten perfume bottle. Finally, a few years ago, they located a 1947 vial of Le Dix—the first fragrance created by the brand’s founder, ...

Sometimes, you need a breath of fresh air when it comes to your fragrance—literally. A green fragrance can be the perfect ...

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