Gunia wasn’t supposed to be a brand about Ukraine,” says co-founder Maria Gavryliuk in the company’s downtown Kyiv office as ...

But the criticism of Zelenskyy’s lack of traditional tie-and-jacket ... The war has undoubtedly reshaped many industries in Ukraine, including clothing production. How has the conflict ...

It's been 3 years since Russia invaded Ukraine. With a potential ceasefire looming, read how these Ukrainian designers are running their fashion brands.

The two entrepreneurs have successfully put a new spin on traditional Ukrainian clothing and want to help strengthen solidarity in their home country.

Zoya Zvyniatskovskaia, a Ukrainian fashion historian, characterizes Gunia’s approach not as an attempt to exclusively popularize the motifs of traditional Ukrainian clothing, textiles, or ...