On this week’s podcast, we open with a refresher on the four antitrust claims being debated at the Google antitrust trial – the ad server, the ad network, the ad exchange and tying those products ...
Roku is the latest streaming company to unveil a self-serve ad platform. Roku Ads Manager is part of Roku’s bid to reach new ...
Despite Google’s recent decision to continue support for third-party cookies on Chrome, the ongoing degradation of legacy ...
DXKulture provides access to curated lists of highly targeted audiences and sources of inventory from diverse ...
On Wednesday, Roku became the latest streaming company to unveil a self-serve ad platform. Roku Ads Manager, as it’s called, ...
On Wednesday, Roku became the latest streaming company to unveil a self-serve ad platform. Roku Ads Manager, as it’s called, ...
Day Five of the Google ad tech antitrust trial was jam-packed with zingers. Here's hoping someone eventually makes a ...
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
Two of the EU’s biggest Big Tech antagonists are set to resign; a GAM breakup could usher in post-ad-server programmatic; and ...
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and ...
ISpot is fielding election season concerns from buyers as political ad spend increases ahead of the 2024 presidential ...
If Adam Heimlich could travel back in time to alter the future of ad tech, he'd visit 2007, when the FTC was looking into the DoubleClick deal.