Amazon Prime Day is this week, and you can already start saving on TVs. Our deals team found the best discounts on top-rated models from Samsung, LG, Sony and more.

Samsung’s S95D 4K OLED TV can deliver stunning visuals even in spaces with bright lighting. A version of the TV with a cinematic 77-inch screen is available for more than 30% off during Prime Day 2025, bringing its price down to under $3,000.

That's right, two days of deals just weren't enough for Amazon. In 2025, Amazon's signature sale is back for four whole days of marathon shopping. Prime Day 2025 runs from Tuesday, July 8 to Friday, July 11, and we'll be providing live updates from start to finish.