Agency TBWA\Chiat\Day Los Angeles is looking beyond quirky TV ads to drive cultural impact for a new “So Munch More” brand platform.

In 2025, 59% of marketers plan to partner with more influencers compared to 2024 as consumers explore new social media platforms, per Sprout Social.

CMO Dawn Keller details a humorous effort and new partnership with Busy Philipps timed to the casual dining chain's 40th ...

A new Banner on DoubleDash format delivered over 95% new-to-brand impressions for beta advertisers in Q4 2024, according to ...

The firm cut its outlook for the next two years by nearly $20 billion as categories like automotive, retail and technology ...

Obstructed Brews” invites consumers to share a photo of their obstructed view at a baseball game for the chance to win a cash prize via Venmo.

The flagship brand has been working to insert itself back into the cultural conversation with dance-focused ads starring ...

What began as a strategy for retailers has quickly become a multi-industry movement. The world’s biggest retail media ...

Organizations in industries as varied as software or travel have or are planning to launch ad networks, and many more will ...

Amazon is the most persuasive brand in America, followed by Walmart (#2), Amazon Prime (#3), Spotify (#4), and Apple (#5), ...

The brand is bringing back an iconic effort with a focus on shareability and customization to engage a cohort of digital natives that crave authenticity.

The sportswear company will increase marketing investments by 40% in support of a campaign, “Go Wild,” that was created by ...