If you want to grow your practice, building a high-converting sales funnel is a skill that’s worth developing. Developing ...

It's called WPP Open Pro, designed as a self-serve marketing platform where big and small brands alike can plan, create and ...

Check out the pitch decks AI-powered advertising and marketing tech startups used to raise millions from venture capitalists.

Amid tight timelines and intense competition, devising seasonal marketing and ads that stand out in a sea of consumer choices ...

Online marketing is crucial for business success. Learn how to assess your options and create an effective digital marketing ...

It seems many companies now believe that great innovation is today’s best marketing strategy. CEOs have become exceptionally ...

For any business to get off the ground, an entrepreneur must know how to attract customers or clients to the company.

Restaurants are no strangers to disruption—but today’s economic headwinds are testing even the most seasoned operators. With ...

New IPA research finds influencer marketing ROI outperforms linear TV and paid social, delivering “strong returns particularly over the long term”. Spanning 220 campaigns from 144 brands across 36 ...

Nutella owner Ferrero will spend over $100m on marketing campaigns related to the Fifa World Cup and 2026 Super Bowl. The confectioner, founded in Italy but based in Luxembourg, has been in the United ...

Israel and Hamas have agreed to the initial phase of President Donald Trump's peace plan, which includes the release of hostages and a military withdrawal from Gaza. According to President Trump, ...

Want to build a real estate career that lasts? Mastering the art (and science) of real estate marketing is a crucial first step. The key to effective real estate marketing is finding that Goldilocks ...