2025 Guidance -- First quarter GMV forecasted at $90 million to $96 million (down 2% to up 5%), net revenue at $21.7 million ...

Eat & Play Combo (EPC): A promotional offering bundling food, beverage, and games, designed to increase guest spend and ...

European legislators have reached a deal on a major rewrite of the region's pharma policies, pushing forward a framework ...

The decision to close the Coca-Cola production facility in Hawaiʻi is part of a strategic optimization plan for The Odom Corporation's beverage businesses in the state.

You can feel it in your gut: the product is close, the team is buzzing, and everyone keeps asking the same question, “When do ...

PepsiCo plans to cut prices and eliminate some of its products under a deal with an activist investor announced Monday.

Market research plans define an existing problem and/or outline an opportunity. From there, the marketing strategy is broken ...

Steve Metsch is a freelance reporter for the Naperville Sun. If you know of a business you’d like to see profiled in Down to ...

In recent years, forward-looking firms have added a powerful tool to their strategic planning: the go-to-market (GTM) plan.

Texas lawmakers heard conflicting reports on the state’s readiness to fight the New World Screwworm, which is approaching the ...

The next wave of progress is less likely to come from adding more tools to your martech stack and more likely to come from ...

In the middle of a fractured media landscape, Amazon is stepping into Australia’s marketing mix with scale, data and a clear mission to connect content and commerce in measurable ways. Tamir Bar-Haim, ...