While traditional foundations, concealers, lipsticks, eyeshadows and the like are created solely in labs, mineral-based make-up is often baked. The longer the powder is baked for, the darker the ...

To find the best concealers for mature skin, we asked celebrity makeup artists, dermatologists, and our moms, aunts, and favorite people over 50 which products they swear by. Read on for their picks.

One of the latest buzzwords, you will have likely heard the phrases “clean beauty”, and in particular, “clean cosmetics” ...

Seize the opportunity to purchase this holy grail concealer at a steal of a price. Elevate your makeup routine and achieve a flawless, natural look with the BareMinerals Liquid Mineral Concealer.

PureWow Editors select every item that appears on this page,, and the company may earn compensation through affiliate links ...

Being a beauty writer, I have a really hard time answering questions ... That is, until I tried the NARS Radiant Creamy ...

Saie offers a variety of clean products inspired by skin-loving ingredients, including tinted moisturisers, highlighters and ...

The movement sees skin-caring ingredients such as squalane, hyaluronic acid and niacinamide added into a broad array of ...

Take Back Time by Trinny London: A new eye cream by Trinny London, use this in the morning along with SPF, and at night as ...

Whether you’re an everyday makeup enthusiast or prefer to whack on a pinch of blush and mascara for special occasions, it’s critical to know how to properly clean your brushes and makeup sponges for ...