In this article, Ekta Banodkar of ABND talks about the rise of minimalist branding, exploring why iconic logos are being ...

For small businesses aiming to stand out, mastering both differentiation and distinctiveness is key. Here's how.

While some critics (and players) have slammed the new logo design, I believe some are missing the point – design is just one ...

Online fashion retailer PrettyLittleThing has undergone a sleek rebrand that, on the surface, repositions it as a luxury ...

The brand debuts two new collaborations in a capsule that stays true to the brand’s standard for elevated basics.

I’ve always been fascinated by how people present themselves, especially in a world where Instagram highlights can ...

The Labour mayor for York and North Yorkshire has sparked outrage by spending nearly £32,000 on the design for an "ugly and ...

Founded by South Korean designers Jiyoon Jun and Kay Kim, Copenhagen-based label Birrot offers a distinct perspective on ...

For Korean Air, it's out with the old and in with the new. South Korea's flag carrier unveiled its first major brand redesign ...

Hey Men, are you on the lookout for a change or an upgrade to your current watch? Do you want one that is branded, durable, ...

The brand was founded in 1898 — more than 60 years before Phil ... burly bits of TPU replace the leather overlays found on other variants of the Progrid Omni 9 (the inside logo remains as-is), while ...

Its bestselling products – the signature Camion boots (£520), which first launched in 2014, and the Digital Denim printed jeans (£390), with trompe-l’œil distressing – encourage regular customers to ...