Day 1: Wednesday 9th September 2026, 10am - 4.30pm (BST) Day 2: Wednesday 16th September 2026, 1.30pm - 4.30pm (BST) Day 3: Wednesday 23rd September 2026, 1.30pm - 4.30pm (BST) Can't make these dates?

Qualitative methods turn conversations and notes into useful patterns that explain real situations. Themes, stories, and language help reveal emotions, motives, and shared experiences in any setting.

This in-person conference will bring together emerging and established researchers—from UCL and beyond—to share, explore, and experiment with qualitative theory, methods, and writing. It will take ...

In a time of intense societal division, understanding across groups feels frustratingly out of reach. It’s not just differing opinions – we face a deep disconnect in grasping each other’s experiences, ...

A couple of weeks ago, I shared a visual on quantitative research and I was really glad to see how many of you found it useful, especially for teaching and workshops. Today I’m shifting the focus to ...

In the evolving landscape of data analytics, making informed decisions is no longer a luxury—it's a necessity. One of the first steps in any research process is choosing the appropriate method for ...

Will Ashworth has 14+ years of experience in business and investment writing for Kiplinger's, The Motley Fool, InvestorPlace, and Yahoo Finance. Dr. JeFreda R. Brown is a financial consultant, ...

What are the differences between gathering and analyzing quantitative and qualitative information? Better yet, how can you develop these skills and use this knowledge in a real-world job? Quantitative ...

Databricks, AWS and Google Cloud are among the top ETL tools for seamless data integration, featuring AI, real-time processing and visual mapping to enhance business intelligence. Extract, transform ...

Lacking a holistic understanding of their target audience limits marketers’ ability to create the most effective strategies. Yet they often prioritize the concrete metrics of quantitative data, such ...