Ditch the 'shrink it and pink it' approach to women's running shoes, researchers say

Sports footwear manufacturers should ditch the "shrink it and pink it" approach to women's running shoes, because it fails to ...

Nike reveals how it tests running shoe prototypes with athletes before launch

The world's biggest running brand lifts the lid on its Vomero Premium prototype routine - from taped-up test pairs to retail ...
BMJ Open Sport & Exercise Medicine

“If a shoe had been designed from a woman’s foot, would I be running without getting the injuries?”: running footwear needs and preferences of recreational and ...

Despite known sex and gender differences between males/men and females/women, most current running footwear is designed for ...

New Balance Is Adding More Color to Its Most Unique Sneaker of the Year

Aside from the aforementioned Aminé collaborations, the Rose Sugar style represents the most color New Balance has injected ...
Business of Home on MSN

The ‘Mariah Carey principle’ that drives Corey Damen Jenkins’s billing system

A portfolio of renderings in tow, Corey Damen Jenkins began his design career with the goal of knocking on 1,000 doors to ...