Jaguar unveiled its new electric concept car, the Type 00, at Miami Art Week on Monday night following a controversial ...

The Jaguar car brand faced renewed backlash over its “woke" modernist direction after designs for a new pink all-electric ...

The EV-only hot wheels are seemingly the latest part of Jaguar’s seemingly “woke” rebranding campaign to win over Gen Z, ...

Jaguar has unveiled its "Type 00" concept car after a controversial rebranding campaign some critics called "woke." It's ...

JAGUAR’S boss has doubled down on the firm’s controversial rebrand after the unveiling of it’s new bright pink EV saw the car ...

Credit: Jaguar/Cover Images Jaguar unveiled its new electric concept car, the Type 00, at Miami Art Week on Monday night (02December2024) following a controversial rebrand critics branded as “woke”.

Automakers routinely use concept vehicles to gauge customer interest in a design or show the future direction of a vehicle or ...

Speaking at the Type 00 EV concept's launch in Miami in the early hours, managing director Rawdon Glover (inset top) said: ...

British luxury carmaker Jaguar has unveiled an electric concept car that critics have derided as "Barbie pink" amid a backlash over a radical rebrand of the iconic company.

James May has branded Jaguar’s new “Barbie pink” all-electric car ‘not radical enough’ as the iconic brand faces backlash ...

The luxury manufacturer has finally revealed its latest creation for a new generation - but not everyone is happy.