The hackathon is part of Horizon’s plan to fuse experimentation with execution for its clients, advancing the ongoing ...

As generative AI evolves, a prompt-first economy will drive commerce, and it will be based on relevance, accuracy and ...

While shooting the iconic Snickers spot, White was described as ‘amazing’ and ‘down-to-earth’ behind-the-scenes.

NBCU and GroupM lead the shift toward cross-platform proof through its Ad Creative ID Framework.

To promote the “pop”-up shop, the brand released a hilarious video, created by PepsiCo’s in-house creative agency, The Studio, featuring moms whose expectations on their special day fell flatter than ...

President Donald Trump took to his social media platform, Truth Social, on Wednesday to announce health influencer Dr. Casey ...

Almost immediately after the news broke Thursday about the former Cardinal Robert Francis Prevost, now known as Pope Leo XIV, ...

Campaign surveyed media buyers, planners and industry professionals on budgets, streaming vs. linear TV and what they really ...

Meta’s goal is to move towards a system where businesses only need to state their objective and bank account – AI will handle ...

In theory, Google’s news also helps marketers tackle the issues of information overload and misinformation on the web related ...

The redundancies are in a department responsible for sales and partnerships and part of a broader cost-cutting move as Google ...

After singer Pharrell Williams organically celebrated Invisalign at the 2025 Met Gala on Monday night, the brand’s PR agency ...