Watkins, State Farm

State Farm signs JuJu Watkins and increases investment in women's sports
Insurance company State Farm is increasing its investment in women's sports with deals with JuJu Watkins and the Unrivaled basketball league.
JuJu Watkins secures State Farm NIL endorsement
The USC women's basketball star becomes the second college athlete to partner with the insurance firm after Caitlin Clark.
USC Star JuJu Watkins Says Major NIL Deal Is a 'Dream Come True'
As part of her NIL deal, JuJu Watkins is expected to appear in State Farm commercials, social media promotions and other events. It's worth noting that during the WNBA All-Star festivities in Arizona, Clark made a surprise appearance in a meet-and-greet event organized by the brand.
State Farm, JuJu Watkins link up for brand’s second NIL deal
USC G JuJu Watkins continues to expand her sponsorship portfolio, with State Farm adding her to a large stable of women’s basketball endorsers like Fever G Caitlin Clark, Storm G Jewell Loyd, Aces G Kelsey Plum and Wings G Arike Ogunbowale (not to mention leaguewide deals with the WNBA and the soon-to-launch Unrivaled).
‘Good person’ – Juju Watkins reveals Caitlin Clark’s incredible gesture after signing lucrative NIL deal
Caitlin Clark is making herself available to the next generation of women’s basketball stars. Juju Watkins has already caught the eye of LeBron James as a 19-year-old USC sophomore. And
USC's JuJu Watkins Joins Caitlin Clark, Mahomes on State Farm with NIL Contract
Expect to see USC star JuJu Watkins spending a lot more time with Jake from State Farm. The sophomore guard signed an NIL deal with State Farm, becoming
USC's JuJu Watkins talks UNINTERRUPTED doc, following Caitlin Clark with State Farm
JuJu Watkins noticed the difference in class last spring. The USC standout shooting guard recalled an observation of students in her class, and it provided more evidence in the growth of women's basketball.
Juju Watkins breaks Caitlin Clark’s record, and look who’s rewarding her for it
USC women's basketball player JuJu Watkins is signing a name, image and likeness (NIL) deal with State Farm Insurance.
TV networks, brands alike are jockeying for a place in USC star JuJu Watkins’ story
From NBC and Peacock targeting her games to a slew of NIL partnerships, the basketball star’s team has carefully positioned ...
How family and community lift JuJu Watkins on and off the basketball court
For USC basketball star JuJu Watkins, family and community serve as constants within the chaos. Episode two of "On the Rise: ...
The life advice Caitlin Clark gave JuJu Watkins
USC basketball star JuJu Watkins, the star of the documentary series “On The Rise,” has formed a close relationship with WNBA ...
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USC's Watkins to Star in, Executive Produce Documentary Series
Watkins has collaborated with UNINTERRUPTED, 4.4. Forty Media and State Farm for “On the Rise: JuJu Watkins,” an original documentary series starring the scoring sensation. Set to premiere ...