Barbie’s Diwali doll is dressed in a festive, Moonlight Bloom set with a choli top, floral Koti vest and lehenga skirt ...

Barbie unveiled a doll honoring Olympian and Quinnipiac rugby star Ilona Maher, part of a new line celebrating women's rugby ...

As tariffs squeeze margins and Barbie loses her shine, Mattel leans on Hot Wheels and Hollywood partnerships for momentum.

Strange curses, unexplained events and haunting histories surround some of the world’s spookiest dolls. Find out more here.

Walmart is offering a $91 discount on the Barbie Dreamhouse Pool Party Doll House and Playset. The playset features three floors, a spiral slide, 10 play areas, and over 75 accessories. This deal is ...

Mattel will release its Ilona Maher Barbie doll in 2026. The doll is made with a new muscular body sculpt to the rugby star's likeliness.

The company's quarterly net sales of $1.74 billion missed the analysts' average estimate of $1.83 billion, as per data ...

According to the press release, the Ilona Maher Barbie doll "celebrates movement and strength" with "an all-new body sculpt designed to reflect the build of many strong athletes," including "a ...

Shop the best discounts on kids' toys and games in the Amazon Prime Day sale this October. Save big on LEGO, Disney and more.

Barbie has long been one of the most popular brands for children, and it only seems to be getting bigger as the brand expands ...