Over the course of four sessions, my patient, Stacey, and I worked toward her goals of sleeping more, checking her email less and spending more quality time with her family. She successfully developed ...

As we navigate our 40s and beyond, we often find ourselves reflecting on our lives, relationships, and personal growth. One fascinating aspect of this journey is our ability to perceive and interpret ...

Starting and sticking with a healthy lifestyle is tough. It's a complex proposition with multiple dimensions. There are the challenges associated with behavior change and the difficulty of altering ...

You're not failing at behavior change because you're weak. You're navigating invisible reinforcement patterns. Here's how to shift the balance.

Today’s most effective campaigns do more than capture attention; they create lasting impact. This is the power of behavior change marketing (BCM), a strategic (and scientific) approach that goes ...

Suppose you want to eat healthier, exercise more, or avoid getting in arguments with your partner. Each of these requires behavior change, but changing behavior can be challenging. An important first ...

Good habits are at the core of healthy lifestyles. Finding the motivation to act and then moving from unhealthy practices to more positive routines focused on diet and exercise is a common pathway.

There is an urgent need for cities to rapidly transform their food, transportation, and energy systems to reduce their environmental impact. By empowering their citizens to adopt more sustainable ...