The Sun Microsystems logo is perhaps the best ambigram logo of all for its geometric perfection. The clever rotational ...

Explore the fascinating stories behind 11 iconic vintage car logos. Learn how design, history, and identity shaped these timeless automotive symbols.

Bentley has updated its emblem for just the fifth time since its founding in 1919, and without breaking hard from 106 years of branding tradition, it still manages to be the most radical redesign in ...

The Cadillac logo’s sleek design reflects the brand’s luxury. You may be most familiar with the current wreath and crest logo that’s predominately black, gold, and red. But if you’ve been ...

The Daewoo logo was always a little weird. In the 1960s, the logo consisted of a D and a backwards D facing each other, which is strange, since the word Daewoo only features one use of the letter ...

NEW YORK, Sept. 4, 2019 /PRNewswire-PRWeb/ -- Research shows that 64 percent of customers attribute brand loyalty to shared values with a company. And with a booming industry like automotive ...

Well, everything else, according to BMW. The company will begin to use the badge for all corporate communications, integrating the design into its events, car show stands, and media branding.

But it’s also the logo of an odd little carmaker you’ve likely never heard of, but I bet you’ve seen at least one thing they’ve made.

The company's journey began in 1922 when founder William Lyons started the Swallow Side Car Company. By the mid-1930s, it had evolved into SS Motors, introducing the popular Jaguar line as it ...