Suns exhibition at the Breslin Center, Michigan native Devin Booker gifted Michigan State basketball with custom Nike shoes.

It has been a busy week for PUMA's basketball division. First, the brand signed NBA All-Star Tyrese Haliburton to a "massive" ...

This special print edition commemorates and honors those who were lost the previous months.

In addition to releasing the aforementioned All-Pro Nitro Elite, Puma also announced the signing of Indiana Pacers All-Star ...

Today, Moolah Kicks is the only brand exclusively committed to creating performance footwear for women's basketball.

Office market hit a milestone — but maybe not the bottom — in Q3 © 2024 American City Business Journals. All rights reserved. Use of and/or registration on any ...

USC Trojans star Juju Watkins is women’s college basketball’s next big star, and Nike is paying her a handsome sum because of it. ESPN reports Watkins, ahead of her sophomore season, is set ...

USC Trojans women’s basketball commit JuJu Watkins has signed a multi-year contract extension with Nike that will also provide her with one of the richest shoe endorsement deals in all of women ...

Today, adidas Basketball introduces the Dame 9 “Solar Red” colorway, continuing Damian Lillard’s successful partnership with ...

It's like a superpower without the movies made about it. ESPN's analytics superpower for the NBA is the Basketball Power Index (BPI). The superpower isn't perfect, but it is better at seeing the ...

"USC sophomore phenom JuJu Watkins has agreed on a multiyear contract extension with Nike that will give her one of the richest shoe endorsement deals in women’s basketball, sources tell ESPN ...