While Harley-Davidsons are built in the U.S., finding out whether or not any individual parts come from other countries is ...

Sponsorship deals don’t usually make the news, but it does when Harley-Davidson signs a massive 75-year deal to be the official bike of the Sturgis Rally. The annual event in South Dakota is the world ...

Back in 2019, Harley-Davidson released the LiveWire, its first all-electric motorcycle. Now it plans to use the LiveWire name to launch an all-electric motorcycle brand. LiveWire will announce its ...

Since Jochen Zeitz stepped into the role of CEO, Harley-Davidson has been focused on the company’s “Rewire” strategy. This consisted of putting the focus back onto HD’s core customers. In the summer ...

As it was trying to bolster its income by getting access to new segments back in 2021, American bike maker Harley-Davidson launched something called H-D1 Marketplace. It’s been around ever since, ...

In this day and age, being a company the size of Harley-Davidson and not selling your products on Amazon is like building motorcycles and keeping them in the garage. And Harley had to do something ...

It just got a little easier to get your hands on Harley-Davidson t-shirts, jackets, and more with a new Amazon storefront for the Milwaukee brand. As part of its “More Roads to Harley-Davidson” effort ...