"“The 24/25 Cup Kit is a tribute to Borussia Dortmund’s rich history and the moments that have shaped the Club. We aimed to ...

As an experiment, we’ve tasked AI tool, Grok, to come up with three new designs which Preston could wear ahead of next season ...

Footba ll A ssociation of Malawi (FAM) yesterday unveiled Admiral Sports as all national teams’ technical sponsor. The two ...

Liverpool FC continues to be one of the most successful and well-supported football clubs in the world. With a passionate ...

Liverpool Football Club have agreed a multi-year partnership that will see the sports brand becoming the club's official kit ...

British media reports indicate that the deal between Adidas and LFC is a five-year agreement worth over £60 million ($77.4 ...

A Financial Analysis That Exposes the Real ValueLiverpool Football Club has officially announced a multi-year agreement with ...

Adidas are set to replace Nike as Liverpool's kit manufacturers, but which are the greatest kits in Premier League history?

From England’s unforgettable 90s classics to Celtic’s simple-but-effective Lisbon Lions' masterpiece, here’s a definitive ranking of the most iconic kits in British football history.

The party is over for many NFL bettors. After an NFL season that saw gamblers have one of their best betting years in football history, sportsbooks took back control and won big along with the ...