The two brands first partnered in 2021, offering a refresher on the RC Elite running shoe in 2022. The release was developed by Stone Island’s creative team and Tokyo Design Studio, New Balance’s ...

The New Balance 610 Slip-On’s new construction features a plush upper sans any form of an articulated tongue. Available now on select New Balance overseas channels in two monochrome colorways, ...

New Balance saw Gauff's potential and went all in ... The 'City Brights' colorway immediately holds a place in sneaker history after today. Naturally, Gauff's signature tennis shoes have begun selling ...

A sneaker designer found a pair of vintage SeaVees in a thrift shop. Now he's on a mission to turn them into the next big ...

Altra cofounder Golden Harper shares his secrets to disrupting a 20-billion-dollar industry, including curiosity, yes, even a ...

Incoming Duke freshman basketball star Cooper Flagg is signing a shoe endorsement deal with New Balance, the company ...

The phrase traces back to the 1980s, when New Balance described itself on its shoe boxes, “A more intelligent approach ...

This deal is quite a surprise, considering Flagg’s history. It seemed like he was ... Will he be able to wear New Balance shoes? The answer is a bit complicated. Let’s get into it.

Duke forward Cooper Flagg -- the No. 1 prospect in ESPN's 2025 NBA draft class -- has signed a significant shoe endorsement ... prospects like Flagg. New Balance's history with top young prospects ...

New Balance signed Shohei Ohtani, the best two-way player in baseball and now the shoe company has landed Duke five-star freshman Cooper Flagg, the best two-way prospect in the 2025 NBA Draft.

“I grew up wearing New Balance, and I appreciate their authentic connection to my community. The focus and growth of the brand in basketball and our shared values and history drew me in," Flagg said ...