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New Zealand’s latest tourism campaign, titled ‘Everyone Must Go!’, has sparked backlash.

New Zealand's latest tourist campaign with the tagline 'Everyone must go!' has been ridiculed, with some saying it is 'tone-deaf' and comparing it to a clearance sale advert ...

Travel App, Visited, has published top trends for travel in 2024. The travel report also reports on top US states that ...

The timing of the campaign has many complaining that the slogan is tone deaf – and references bathroom activities.

Critics have downplayed the campaign's slogan, with some saying it sounds like a discount store promotion or even a public ...

Posters using the slogan "everyone must go" were intended to attract more Australians to visit, but has since been labelled ...