USC basketball star JuJu Watkins has secured massive shoe endorsement deals with Nike, marking a significant milestone in her career. This deal highlights Watkins' rising influence in sports and the ...

Michigan State basketball nearly recruited one of the best players in the world. On Tuesday night, he came back to pay homage ...

The “Michigan State” Nike Book 1. He wore the pair throughout the game. Earlier in the day at Michigan State men’s basketball ...

EAST LANSING, MI –– It was a dream turned reality for Detroit Pistons owner Tom Gores, Phoenix Suns owner Matt Ishbia on ...

The idea was simple: reunite four college teammates in the pros, and bring a title to the Garden. The reality was more ...

MARKET is back with another playful collection for fall, and it's got a great mix of outdoor vibes, racing influences, and ...

Normally, Lanning leaves the uniform decisions, design and otherwise to Oregon's designers, staff and Nike. This week is ...

Nike Jordan shoes, named after the legendary basketball player Michael Jordan, are iconic sneakers that have captivated sneakerheads for decades. Known for their sleek design, superior performance, ...

In interviews with nearly two dozen league insiders, a two-part consensus emerged: Bronny James is not only not ready for the ...

In the realm of men's footwear, white sneakers stand as an enduring icon, effortlessly blending versatility, style, and comfort. Whether you're navigating the urban jungle, hitting the gym, or ...

Nike is walking back on some of its direct-to-consumer plans. Plus: YouTube Shorts ups maximum video length to three minutes.