By waiting at least six months to finalize the changes, MLB/Nike/Fanatics weren’t able to put the fixes into production in ...

I went to the Vitra Design Museum in Germany to find out how Nike’s design legacy and innovation have been shaping the sports ...

This Jason Voorhees-inspired Nike Air Force 1 Low does not yet have a confirmed release date, but it’s expected to launch on ...

Ohtani, who became the first player to ever hit 50 home runs and steal 50 bases in the same year, sold more uniforms than any ...

So anyone who had hopes for something dynamic and fun, you need to reset your expectations. Broncos president Damani Leech confirmed that the team colors and logo would remain the same. The only ...

In 2021, when the MLB All-Star Game returned from a pandemic-forced hiatus, it did so with specially designed National League ...

Close your eyes and start picturing NBA teams playing basketball. What is each team wearing? Looking back at the his ...

The Oregon Ducks' Ducks of a Feather clothing brand has outdone itself. Oregon's name, image and likeness (NIL) collective, known as Division Street, releases ...

Don’t wear Ja Morant’s signature shoe if you’re playing against him. Sure, it might help your performance, but you might be ...

Oregon head football coach Dan Lanning discusses the teams' new "Heroes" uniform designed by his family to show support for ...

The recent spotlight on the New York Liberty’s mascot might seem unusual. But Ellie, with her riveting halftime performances ...

There are many things that legacy brands—and any brand, for that matter—can do to excel in a digital-first world.