Aspiring watch collectors seeking quality timepieces that aren't Rolexes should consider these brands, experts say.

Swatch Group catapulted to fame with its motley of colorful plastic watches, credited with saving the entire Swiss watch ...

The co-founder and chairman of Swatch Group Nicolas Hayek shows a replica of Breguet's famous watch, "Marie-Antoinette," during the Baselworld trade fair 2008, the leading event for the watch and ...

It’s time to announce Henry Cavill’s new role — as an “ambassador of elegance” for luxury watch brand Longines. In striking up the new collaboration, Cavill will soon visit the brand’s ...

Longines has revealed a new, limited-edition watch to mark the upcoming 2025 ski season. Called the Conquest Chrono Ski Edition, it's limited to 2,025 examples and is priced at £3,900.

Longines reveals three new dial colour options for its stylish Flagship Heritage watch collection. Priced at £2,950, the new colours are green, anthracite and Havana beige. Longines has announced ...

Longines is imbuing two of its most popular models with a bright shot of colour in a vivid reimagining of classic watch design codes. Models in five different hues make summery new additions to the ...

Don’t be a spectator in this technological revolution. Dive into the AI gold rush and watch your portfolio soar alongside the brightest minds of our generation. This isn’t just about making ...