Bing’s new grouped “Sponsored results” format could drive higher unintentional ad engagement by blending paid listings more ...

Microsoft is testing out the new Google Ads sponsored results label, ad grouping and hide button with its own Bing Search ...

Microsoft has been accused of using an underhand trick to drive Bing traffic In certain situations, searching for ‘Google’ in Bing will produce a results page that looks a lot like Google's home page ...

Microsoft's Bing search engine has always played second fiddle to Google, which owns the lion's share of search globally. In fact, one of the most common searches on Bing is "Google." It appears ...

About a month ago, a reader sent me a screenshot of Bing showing this weird search box on its page after you search for Google. I thought it was some weird Microsoft Rewards promotion and took it at ...

Microsoft has quietly been testing a feature for Bing, calling it an AI search mode that will look different than Copilot, yet similar to Google's AI search with summarized results. The company ...

Marketers could see some champagne corks in bottles popping this weekend at the homes of Microsoft executives. We can attribute Microsoft's gain and Google's loss to artificial intelligence (AI), ...

We reported earlier today that Microsoft is spoofing Google’s search interface for Bing queries when people search for Google. It’s a sneaky move that’s clearly designed to trick people into thinking ...

Facepalm: Despite being the world's second-largest search engine, Bing continues to hold a minuscule market share compared to Google. Microsoft is clearly dissatisfied with this disparity and is ...

Search engines are a great way to find information, but these technologies are also helping criminals access your personal ...